ANALYSIS OF HOW BUSINESS PROCESS AND LOYALTY PROGRAM AT BNI TAPLUS INFLUENCES THEIR CUSTOMER LOYALTY

ANALYSIS OF HOW BUSINESS PROCESS AND LOYALTY PROGRAM AT BNI TAPLUS INFLUENCES THEIR CUSTOMER LOYALTY

PT.Bank Negara Indonesia (Persero) Tbk established at July 5th 1946 based on Peraturan Pemerintah No.2 tahun 1946. At 1955, Bank Negara Indonesia’s Status changed into government commercial bank. This change provide a better and wider service for national business sector. <br /> <br /&...

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Bibliographic Details
Main Author: SANTRA (NIM: 29106422); Pembimbing: Reza Ashari Nasution, Ph.D., PICARNELLA
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/16822
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Institution: Institut Teknologi Bandung
Language: Indonesia

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https://digilib.itb.ac.id/gdl/view/16822

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