DEVELOPMENT OF CUSTOMER LOYALTY MODEL AT GO-RIDE SERVICES
The impact of technology on public transport services today has led to new services in the field of transportation that is online transportation. Its emergence makes the competition mode of transportation increasingly stringent. Therefore, customer loyalty becomes one of the important aspects to win...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/28390 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |