DIGITAL MARKETING STRATEGY TO INCREASE BRAND AWARENESS FOR NEW BRAND ESTABLISHMENT (CASESTUDY: THE A PART A MAN)
One of the subsectors from creative industry who contibutes is fashion industry, with 18.15% of total contribution from the creative industry (BEKRAF) in Indonesia, whichmakes entrepreneurs seethe opportunity to open fashion businesses.Based on the reasoning, The A Part A Man would like to contribut...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/30898 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |