PROPOSED MARKETING STRATEGY TO IMPROVE BRAND AWARENESS OF PâSEQ BAKERY
Bandung is considered a creative city and tourism. Bandung is famous for its culinary tourism. The average number of tourists who come to Bandung every year is around 5,000,000 (Culture and Tourism Agency, Bandung City Government). Some tourism centers in the city of Bandung are on Jalan R.E Martadi...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/35040 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |