NEW PRODUCT DEVELOPMENT FOR ACCESSORIES BRAND USING LEAN STARTUP METHOD (CASE STUDY: LUNAR MAKER

Lunar Maker is a fashion brand based in Bandung focused on women fashion accessories which have been established in January 2016. The concept of Lunar Maker is statement accessories which are created to make the user look elegant yet eye-catching. Lunar Maker always makes accessories to make it “eye...

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Bibliographic Details
Main Author: Syifa Ul Hasanah, Rahma
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/36411
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Institution: Institut Teknologi Bandung
Language: Indonesia
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