BUSINESS STRATEGY FORMULATING FOR SMALL MEDIUM ENTERPRISE GROWTH (CASE STUDY OF HELLIKOPI)

Hellikopi is a micro scale business located in Bandung, Gegerkalong Hilir area. Hellikopi is a small coffee shop that sells drinks such as coffee and other soft drinks. The challenges faced by Hellikopi was to achieve its growing goals in the coffee business often hampered due to the decline in the...

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Bibliographic Details
Main Author: Lukman Tawekal, Rio
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/41437
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Institution: Institut Teknologi Bandung
Language: Indonesia
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