BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY

BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY

PT Fintek Karya Nusantara (LinkAja) is a digital payment platform formed by multiple state-owned companies (BUMN) and banks (HIMBARA). The financial technology industry is an already packed and competitive sector especially in the Electronic Money (E-money) payment method where Indonesia is slowly a...

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Bibliographic Details
Main Author: P Hutagalung, Johanes
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/46641
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Institution: Institut Teknologi Bandung
Language: Indonesia
id id-itb.:46641
spelling id-itb.:466412020-03-09T16:37:47ZBUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY P Hutagalung, Johanes Indonesia Theses E-money, Cashless, Ecosystem INSTITUT TEKNOLOGI BANDUNG https://digilib.itb.ac.id/gdl/view/46641 PT Fintek Karya Nusantara (LinkAja) is a digital payment platform formed by multiple state-owned companies (BUMN) and banks (HIMBARA). The financial technology industry is an already packed and competitive sector especially in the Electronic Money (E-money) payment method where Indonesia is slowly adapting cashless payments instead of the traditional physical paper. To enter Indonesia’s E-money market and be at the top, LinkAja must identify the current business condition, what the consumer wants in an E-money application and how to utilize LinkAja’s ecosystem at its fullest to gain more active users and competitive advantage over other applications in the market. text
institution Institut Teknologi Bandung
building Institut Teknologi Bandung Library
continent Asia
country Indonesia
Indonesia
content_provider Institut Teknologi Bandung
collection Digital ITB
language Indonesia
description PT Fintek Karya Nusantara (LinkAja) is a digital payment platform formed by multiple state-owned companies (BUMN) and banks (HIMBARA). The financial technology industry is an already packed and competitive sector especially in the Electronic Money (E-money) payment method where Indonesia is slowly adapting cashless payments instead of the traditional physical paper. To enter Indonesia’s E-money market and be at the top, LinkAja must identify the current business condition, what the consumer wants in an E-money application and how to utilize LinkAja’s ecosystem at its fullest to gain more active users and competitive advantage over other applications in the market.
format Theses
author P Hutagalung, Johanes
spellingShingle P Hutagalung, Johanes
BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
author_facet P Hutagalung, Johanes
author_sort P Hutagalung, Johanes
title BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
title_short BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
title_full BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
title_fullStr BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
title_full_unstemmed BUSINESS STRATEGY FOR PT FINTEK KARYA NUSANTARA(LINKAJA) TO INCREASE NUMBER OF ACTIVE USERS AND GAIN COMPETITIVE ADVANTAGE IN INDONESIA’S E-MONEY INDUSTRY
title_sort business strategy for pt fintek karya nusantara(linkaja) to increase number of active users and gain competitive advantage in indonesia’s e-money industry
url https://digilib.itb.ac.id/gdl/view/46641
_version_ 1822927421788127232

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