THE RELATIONSHIPS OF EMPLOYER BRANDING TOWARDS FINAL YEAR STUDENTS INTEREST TO WORK IN INDONESIAN STARTUP COMPANIES (CASE STUDY OF BUSINESS ECONOMICS AND ENGINEERING STUDENTS IN ITB AND UI, INDONESIA)

Employer Branding is an image of Companies used as a tool to gain interest for employee candidates to work in the company. At the same time, many companies compete with each other to find the best candidates, especially for Startup Company. Nowadays, Generation Z is entering the new workforce. Th...

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Bibliographic Details
Main Author: Fathan Ramadhan, Al
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/49518
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Institution: Institut Teknologi Bandung
Language: Indonesia
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