THE INFLUENCE OF TRUST ON CONSUMER BEHAVIORAL INTENTION TO USE ONLINE TRANSPORTATION SERVICE â A CASE STUDY OF GOJEK
The sharing economy is gradually reshaping the transportation industry. Online transportation is one of the transport innovations that emerged amid the popularity of the sharing economy business model. As trust is an essential concern in the online environment, it is critical for service provider an...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/51526 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |