MARKET PERSONA AND MARKETING STRATEGY ANALYSIS OF CASCARA
As one of the creative economy sub-sectors in Indonesia, culinary is an industry that continues to develop. The culinary industry plays a role as the largest contributor to the income of the creative economy sector. Part of the culinary industry that plays a big role is coffee. Indonesia is one of t...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/52332 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |