PROPOSED MARKETING COMMUNICATION STRATEGY TO INCREASE INTENTION TO VISIT MALAYSIAN YOUTH TRAVELER (CASE STUDY: CILETUH PALABUHANRATU UNESCO GLOBAL GEOPARK)
UNESCO Palabuhanratu global geopark or it can be abbreviated as CPUGG. It is an international standard geological, biological, and cultural tourist location located in the Sukabumi area of West Java. With the name UNESCO as the name of the organization that oversees the existence of Ciletuh Palabuha...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/57430 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |