PROPOSED MARKETING COMMUNICATION STRATEGY TO INCREASE INTENTION TO VISIT OF STUDENTS COLLEGE II COMMUNITY (CASE STUDY: CILETUH- PALABUHANRATU UNESCO GLOBAL GEOPARK)
Indonesia has extraordinary and excellent tourism potential for both Indonesian and foreign tourists. In fact, tourism will be the biggest foreign exchange earner later. There is enormous potential to increase the number of tourists at Ciletuh Unesco Global Geopark by making it a tourist spot for...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/58036 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |