CUSTOMER PREFERENCES ON SUSTAINABLE FASHION PURCHASES IN INDONESIA
The aim of this research is to discuss the difference in motivation in sustainable fashion purchases. The first objective of this research is to investigate customers’ perception toward sustainable fashion. The second objective is to determine the preferences of customers in buying sustainable fas...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/57784 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |