FASHION BRAND’S INSTAGRAM CONTENTS THAT INFLUENCE CUSTOMER PURCHASE INTENTION

Social media has changed the way business run, especially in marketing. With the availability of social media, it is easier for business to communicate with their customer. One of social media that influential for business is Instagram. With features that focus on creating contents, Instagram has...

Full description

Saved in:
Bibliographic Details
Main Author: Kautsar, Muhammad
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/41770
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Institut Teknologi Bandung
Language: Indonesia