IDENTIFYING FACTORS AFFECTING PURCHASE INTENTION TOWARD GREEN FEED PRODUCTS: A STUDY CASE OF GIANTREE
Last few years, consumers globally have increased the consumption of green feed products. The Indonesian Ministry of Communication and Information stated that in 2021 Indonesia will have strength in green products and green economy both in terms of production, distribution and consumption. Supported...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/57987 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |