THE EFFECT OF SOCIAL MEDIA REVIEWS ON COSMETICS TOWARD INDONESIAN TEENAGE GIRL’S PURCHASE INTENTION CASE @OHMYBEAUTYBANK ON TWITTER

THE EFFECT OF SOCIAL MEDIA REVIEWS ON COSMETICS TOWARD INDONESIAN TEENAGE GIRL’S PURCHASE INTENTION CASE @OHMYBEAUTYBANK ON TWITTER

Because of the advancement of the internet, it is also having an impact on the use of social media among teenagers. Twitter is a popular social media platform among Indonesians. An account called @ohmybeautybank acts as a go-between for people who use beauty products and those looking for advice bef...

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Bibliographic Details
Main Author: Isro Fadilla, Nadila
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/59655
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Institution: Institut Teknologi Bandung
Language: Indonesia

Internet

https://digilib.itb.ac.id/gdl/view/59655

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