PROPOSED MARKETING STRATEGY FOR INCREASING CUSTOMER ENGAGEMENT (CASE : MIETHY.ID - HEALTHY NOODLE)
The increase in the use of social media has caused many influencers to invite people to adopt a healthy lifestyle. This encourages increased public awareness of a healthy lifestyle, making the healthy food industry continue to grow. However, if you want to move into the healthy food industry with a...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/62597 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |