E-COMMERCE PLATFORM ECOSYSTEM WITH STRATEGIC MANAGEMENT POINT OF VIEW â CASE STUDY OF E-COMMERCE IN INDONESIA
By using Indonesian E-commerce platform case studies as proxy of countries with high growth on e-commerce and omni-channel distribution, this research plan to fill the research gap in the theories of transaction cost economics, multi-attribute utility theory, agency theory and information-processing...
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Format: | Dissertations |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/63044 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |