PROPOSED MARKETING STRATEGY FOR PT ARTA NUANI INDONESIA TO INCREASE REVENUE IN THE COVID-19 PANDEMIC (CASE STUDY: NUANI BISTRO & TEA)

NUANI Bistro & Tea is a semi fine dining restaurant with unique and thematic indooroutdoor space concept,and a wide selection of Indonesian and Western food. During the COVID-19 Pandemic, the activity limitations enforced by the government and changing in consumer behaviour during the pandemic...

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Bibliographic Details
Main Author: Rafitya Amanda, Divani
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/63603
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Institution: Institut Teknologi Bandung
Language: Indonesia