VALUE PROPOSITION DESIGN TESTING FOR DEVELOPING FASHION BUSINESS
The expansion of online clothing shopping, which is a positive sign, enhances competitiveness. Due to the massive fierce competition, a company should have unique characteristics upon its value offered for its existence to be accepted and perceived by the market. The absence of an appealing value p...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/67025 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |