THE IMPACT OF INSTAGRAM ADVERTISEMENT ON WOMENâS PURCHASE INTENTION TOWARD FASHION PRODUCTS
Nowadays, social media platforms are an effective way to market an online shop. One of the very popular social media platforms is Instagram. Jobatika is an online local clothing brand in Bandung that makes custom batik clothes. Lately, Jobatika’s owner feels that the company has stuck and only rev...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/67166 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |