PROPOSED VALUE PROPOSITION STRATEGY TO INCREASE PURCHASE INTENTION IN KIDS FOOT WEAR INDUSTRY (AN EMPIRICAL STUDI AT FARA SHOES)
FARA first appeared to the public on March 22, 2021, on the social media site Instagram, by presenting a cheerful, elegant, and simple theme throughout FARA's Instagram post feed. For the first six months, FARA's main focus was branding, with FARA branding working to deliver value to cus...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/67282 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |