THE INFLUENCE OF LIMITED EDITION ON PURCHASE INTENTION OF INDONESIAN STREETWEAR CLOTHING BRANDS

The streetwear fashion trend in Indonesia has only recently emerged on the Indonesian fashion scene. Along with this trend, there is a problem in Indonesia's streetwear brands, which due to the large number of consumers can lead to disinterest in the goods desired or already purchased by custom...

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Bibliographic Details
Main Author: Nur Azizah, Alma
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/70063
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Institution: Institut Teknologi Bandung
Language: Indonesia
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