CONSUMER PREFERENCE ON USER INTERFACE IN MOBILE APPLICATIONS: CASE STUDY OF ONLINE TRANSPORTATION APPLICATIONS GO-JEK AND GRAB IN BANDUNG
Online transportation is one of a variety of service business sectors that utilize internetbased information systems to perform operations on a daily basis. Mobile applications provide user experience which is considered a crucial feature in mobile application development. It is necessary for compan...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72251 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |