MARKETING STRATEGY TO INCREASE SALES: A CASE OF CV SARI NIKMAT SEMAR IN BANDUNG

Bakso is one of the well-known foods in Indonesia. Those words supported the data of the increase in bakso package consumption in Indonesia in the last couple years. Bandung being the largest area for the increasing bakso package consumption compared to the other cities. This creates a large potenti...

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Bibliographic Details
Main Author: Rahmawati, Devi
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/74148
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Institution: Institut Teknologi Bandung
Language: Indonesia