PROPOSED CUSTOMER RETENTION STRATEGY OF PT SONAR ANALITIKA INDONESIA

In recent years, the software as a service (SaaS) industry has seen tremendous growth due to the increasing demand for cloud-based solutions. This growth has led to intense competition in the market, prompting companies to focus on customer retention and satisfaction. dataxet:sonar, an emerging SaaS...

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Bibliographic Details
Main Author: Jiwo Prasetyo, Wiranata
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/74326
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Institution: Institut Teknologi Bandung
Language: Indonesia
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