ENHANCE ACTION PLAN OF INDONESIAâS CHINESE SMARTPHONE COMPANY TO STRENGTHEN VALUE CREATION
Indonesia has a huge demographic dividend and market development potential and has become the preferred international station for smartphone manufacturers. Samsung, Xiaomi, OPPO, etc. have their own advantages in product positioning, channel construction, etc. As the smartphone market structure grad...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/74442 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |