FACTORS INFLUENCING CUSTOMER SATISFACTION TOWARDS REPURCHASE INTENTION OF CUSTOMERS IN TIKTOK SHOP

Pandemic situation making it a habit of people not being able to leave their home and buying things online. With this situation TikTok sees an opportunity to launch an integrated ecommerce platform called TikTok Shop. TikTok Shop has increased a lot through the years, and currently can compete with...

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Bibliographic Details
Main Author: Fataya Gading, Agfa
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/75344
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Institution: Institut Teknologi Bandung
Language: Indonesia