DIGITAL MARKETING STRATEGY TO INCREASE BRAND AWARENESS AND CUSTOMER SATISFACTION THROUGH ENHANCED CUSTOMER RELATIONSHIP FOR CATHODIC PROTECTION COMPANY ( CASE STUDY : PT. DINS PRATAMA ABADI )
This research was focused on PT. Dins Pratama Abadi was established in 2012 as a company focusing on anti-corrosion, marine accessories & geomaterials specialty areas. This research aims to determine the best digital marketing strategy and customer relationship strategy for PT. Dins to increase...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/75833 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |