PROPOSED MARKETING STRATEGY TO INCREASE PRODUCT VALUE OF SEJAUH MATA MEMANDANG FOR GEN Z AND MILLENNIALS

low and circular fashion concept is a concept that used in fashion industry referring to company or brand that produced clothes in sustainable practices, including reducing waste, extending lifespan of products, and priority responsible manufacture. Sejauh Mata Memandang is Indonesia textile labe...

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Bibliographic Details
Main Author: Dwi Novanty Hapsari, Putriani
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/76007
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Institution: Institut Teknologi Bandung
Language: Indonesia