PROPOSED OMNICHANNEL STRATEGY TO INCREASE SALES REVENUE IN A FASHION RETAIL COMPANY (CASE: LA OMVI)
In recent years, the creative industry sub-sector of the fashion sector in Indonesia has become a profitable industry. The development of the fashion industry in Indonesia has contributed significantly, and the creative industry sub-sector group has become a leading sub-sector group. La Omvi, a fas...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/76479 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |