DEVELOPING CONCEPTUAL MODEL OF DESIGN-DRIVEN INNOVATION PRACTICES IN INDONESIA: CASE STUDIES OF DESIGNPRENEUR-LED CREATIVE COMPANIES
Design driven innovation has emerged to be an alternative way to generate sustainable competitive products or services. Previous research has recently revealed successful practices of design driven innovation in various industries. However, the strong focus of recent literature on user-centered des...
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| Format: | Dissertations |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/78566 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |