MAXIMIZING THE UTILIZATION OF INTEGRATED MARKETING COMMUNICATION TO IMPROVE PRODUCT SELLING TOWARDS BUNDLE OF JAR COMPANY BY ONLINE MEDIA BASED ON BUYER'S PERSPECTIVE
Small and Micro Enterprise consist of small enterprises in various of industries, micro enterprises, family workshops, and private business (Wang & Yang, 2014). Bandung as a tourism city paralled with the culinary industry that exist. Based on statistic, the culinary industry in Bandung always g...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/78647 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |