OPTIMIZING BUSINESS PERFORMANCE BY FINDING THE MARKET AND THE SEGMENTATION AND ENHANCED THE SERVICESCAPE BY ITS MARKET POSITIONING: CASE STUDY OF NGOPI DOELOE SANGKURIANG BANDUNG
This study aims to investigate and develop the optimization of business performance of a café that has been around for a long time in the city of Bandung, namely Ngopi Doeloe Jalan Sangkuriang Bandung. Ngopi Doeloe is a café that has been established since 2006 in the city of Bandung and is one of t...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/81300 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |