PROPOSED MARKETING STRATEGY TO INCREASE BRAND AWARENESS OF UNIQUELYMOZ DAILY
The rapid growth of the fashion industry in Indonesia presents significant opportunities for Uniquelymoz Daily, a local women's fashion brand striving to enhance brand awareness and market presence. This study investigates the internal and external factors affecting Uniquelymoz Daily and propos...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/83845 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |