PROPOSED MARKETING STRATEGY FOR INCREASING BRAND AWARENESS FOR ATTA FURNITURE
Furniture is one of the manufacturing industry sectors that is fairly developed in Indonesia, yet during the COVID-19 epidemic it faced a decrease. PT. Berkarya Maju Mandiri is one of the enterprises engaged in furniture, notably in the city of Bandung. Atta furniture is a furniture store that ha...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/67404 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |