PROPOSED MARKETING STRATEGY FOR INCREASING BRAND AWARENESS FOR ATTA FURNITURE
Furniture is one of the manufacturing industry sectors that is fairly developed in Indonesia, yet during the COVID-19 epidemic it faced a decrease. PT. Berkarya Maju Mandiri is one of the enterprises engaged in furniture, notably in the city of Bandung. Atta furniture is a furniture store that ha...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/67404 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |