REFLECTION OF NOORE SPORT'S BRAND PERSONALITYAS MODEST ACTIVEWEAR BRAND
The increasing demand for Muslim sportswear or modest activewear has led to competition between brands. It takes a special strategy for brands to stand out among consumers. Noore Sport, which has a reputation as a modest activewear brand, conducts rebranding activities that are expected to produc...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/84240 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |