INNOVATION AND STRATEGY IN TENDER MARKETING PT CHOPâS APPROACH TO ENCHANCE TENDER SUCCESS
In the era of intense global competition, businesses, particularly those in the Engineering, Procurement, Construction, and Installation (EPCI) sector, had to innovate and strategize effectively to thrive. Indonesia, poised to become a global economic powerhouse by 2045, witnessed significant transf...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/85727 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |