PACKAGING SUPPLIER SELECTION FOR A HAIR CARE BRAND USING ANALYSIS HIERARCHY PROCESS : A STUDY CASE OF SASSLE
This study addresses the challenge faced by Sassle, a pioneering hair care brand in Indonesia, in selecting the most suitable packaging supplier. As Sassle aims to enhance its product quality, reduce costs, and ensure timely delivery, the need to identify a reliable supplier becomes critical. Curren...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/85797 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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