ENHANCING CONSUMER SATISFACTION AND LOYALTY AT THE WALKING DRUMS ANCOL: A STRATEGIC APPROACH

This study investigates the factors influencing customer satisfaction and loyalty at the Walking Drums Ancol Restaurant and Cafe in Jakarta, Indonesia. Within the competitive Jakarta restaurant landscape, understanding customer preferences and driving loyalty are crucial for sustainable success. Thi...

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Bibliographic Details
Main Author: Indah Nabila, Yusalia
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/87249
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Institution: Institut Teknologi Bandung
Language: Indonesia