UPAYA PEMASARAN INTERNAL DALAM MENINGKATKAN FINANCIAL RETURN DAN KEPUASAN PELANGGAN INTERNAL DI RUMAH SAKlT PELABUHAN SURABAYA
Surabaya Port Authority Hospital (SPAH) has changed its status from a state owned enterprise under PT. Pelabuhan Indonesia ill into an independen private hospital. Although the admission rate has increased since its privatisation, it did not necessarily mean a surplus at the inpatient Ward.
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English |
| Published: |
2003
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| Online Access: | http://repository.unair.ac.id/59687/1/KK%20TKA%2033.04%20Rus%20U%282003%29.pdf http://repository.unair.ac.id/59687/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | English |