ANTESEDEN DAN KONSEKUENSI EMOTIONAL ATTACHMENT DEBITUR KOMERSIAL PT BANK CENTRAL ASIA, TBK. KANTOR WILAYAH SURABAYA
Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh variabel kesenangan (enjoyment), kenangan (memories), kegunaan (utility), keandalan (reliability), dan identitas diri (self-identity) terhadap emotional attachment, dan bagaimana pengaruh emotional attachment terhadap loyalitas debitur...
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English English |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://repository.unair.ac.id/69696/1/abstrak.pdf http://repository.unair.ac.id/69696/2/full%20text.pdf http://repository.unair.ac.id/69696/ |
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| Institution: | Universitas Airlangga |
| Language: | English English |