Penerapan Strategi Orientasi Pasar Studi Kasus PT. Asuransi Jasa Indonesia (JASINDO)
Facing opportunities and competition, one strategy that can be applied by JASINDO is the market orientation strategy. JASINDO market orientation strategy measured using the basic principles of a market-oriented strategy consist intelligence information, information dissemination and responsiveness a...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2013
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/118271/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=58215 |
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| Institution: | Universitas Gadjah Mada |