PERBANDINGAN PENERAPAN REGIONAL BRANDING STUDI KASUS YOGYAKARTA DAN SOLO

Every place is unique, because it has an image itself. Almost all districts and cities in Indonesia in otonomi daerah, already started building their image by creating: slogan. However, almost all offering the same thing, which is about: cleanliness, beauty, prosperity, welfare, work ethic and cultu...

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Bibliographic Details
Main Authors: , MOH AINUN NAJIB, , Prof. DR Ir. Achmad Djunaedi., MUP.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/124858/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=65019
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Institution: Universitas Gadjah Mada
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