Analisis persepsi wanita ditinjau dari faktor demografi terhadap Female Role Portrayals dalam iklan televisi, Company Image, dan Purchase Intention
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Main Authors: | , RAHAYU, Deny Danar, , Bayu Sutikno, SE.,MSM |
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Format: | Theses and Dissertations NonPeerReviewed |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2005
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Subjects: | |
Online Access: | https://repository.ugm.ac.id/68363/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=29228 |
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Institution: | Universitas Gadjah Mada |
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