ANALISIS POSISI 7 ELEVEN DIBANDINGKAN PESAINGNYA DENGAN MENGGUNAKAN PEMETAAN PERSEPSI
In the past few years, consumers in Indonesia tend to shop in hypermarkets and minimarkets or some people would know them as convenience stores. This can be seen from the various surveys on consumer behavior, which has proven that there is a change in the shopping pattern. Today�s lifestyle is als...
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Main Authors: | , Dharana Dhurandhoro, , Dr. Ike Janita Dewi, M.B.A. |
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Format: | Theses and Dissertations NonPeerReviewed |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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Subjects: | |
Online Access: | https://repository.ugm.ac.id/99596/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55769 |
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Institution: | Universitas Gadjah Mada |
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