Process-based Strategic Planning

A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core i...

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Bibliographic Details
Main Authors: Grünig, Rudolf, Gaggl, Richard
Format: Book
Language:English
Published: Springer 2017
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/26041
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Institution: Vietnam National University, Hanoi
Language: English

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