Software Product Management and Pricing

Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the bus...

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書目詳細資料
Main Authors: Kittlaus, Hans-Bernd, Clough, Peter N.
格式: 圖書
語言:English
出版: Springer 2017
主題:
005
在線閱讀:http://repository.vnu.edu.vn/handle/VNU_123/29811
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機構: Vietnam National University, Hanoi
語言: English
實物特徵
總結:Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the business and organizational sides, the core elements of software product management and pricing are discussed. Recommendations are given on how to deal with these elements depending on different types of organizations and products in order to achieve the long-term success.