Social media marketing in Vietnam: A study of consumer profiles
Constructing a questionnaire that can help company to create social media consumer profiles in Vietnam. Determining whether social media can be considered as an effective marketing channel, from the user perspectives. Deriving a list of commendations for marketing management for entering soci...
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| 主要作者: | |
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| 格式: | Theses and Dissertations |
| 語言: | other |
| 出版: |
Đại học Quốc gia Hà Nội
2016
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| 主題: | |
| 在線閱讀: | http://repository.vnu.edu.vn/handle/VNU_123/6313 |
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| 機構: | Vietnam National University, Hanoi |
| 語言: | other |